#1 International Bestseller Slaying the Standard

FOR IMMEDIATE RELEASE 

#1 International Bestselling Author Antonio Iozzo releases his book Slaying the Standard: The Field Manual for Business Leaders Who Refuse to Settle

Johannesburg, South Africa – Monday, August 18th, 2025 – Author Antonio Iozzo joined the ranks of bestselling authors on Amazon with his new book, Slaying the Standard: The Field Manual for Business Leaders Who Refuse to Settle, which was released Thursday, August 14, 2025, by Amazon.com – the nation’s #1 place to buy books.

Breaking news for anyone serious about raising the bar, Antonio Iozzo’s Slaying the Standard has officially become an international bestseller. This isn’t just another leadership book; it’s a high-impact, battle-tested playbook from a billionaire entrepreneur who’s fought his way through failure, betrayal, and addiction recovery to build unstoppable companies. With its lean, no-fluff frameworks and raw, executable strategies, Slaying the Standard has struck a chord with readers worldwide, proving that when you refuse to compromise, you don’t just meet the standard… You slay it.

Elite Online Publishing published and promoted Antonio Iozzo’s book, reaching #1 International Bestseller on Amazon in FOUR categories in the US, AU, and CA. Including Communication in Management, Business Teams, Business Management, Business Office Skills, Professional and Technical Management, and Management Skills. He also reached #1 Hot New Release in EIGHT categories in US, AU and CA.

ABOUT THE BOOK

The leadership book for people who hate leadership books.

Forget jargon, ditch the fluff. This is not a feel-good manifesto or a TED Talk in hardcover. Slaying the Standard is a battle-tested, brutally clear operating system for anyone serious about raising the bar, in life, in work, or war.

Antonio Iozzo – billionaire entrepreneur, fighter, and reformer – doesn’t preach from the mountaintop; he writes from the trenches.

Born in South Africa, forged through failure, betrayal, and addiction recovery, Iozzo built his companies by tearing mediocrity out at the root. This book shows you how he did it, and how you can too. But don’t expect motivation, expect method.

Structured like a tactical playbook, each chapter moves with precision through insights, stories, systems, and consequences. With iconic visuals and field-forged frameworks, it reads like Atomic Habits fused with The  Hard Thing About Hard Things – but distilled into pure execution: leaner, sharper, and mercilessly useful.

Yes, it’s about leadership. But really, it’s about execution, discipline, and standards – the stuff that gets you out of bed when the world is noisy, and begging you to lower the bar.

You don’t have to run a business to need this book. You just have to be tired of compromise and ready to lead something, even if it’s just yourself. Raw, usable, unapologetically high impact. Slaying the Standard isn’t a book you read; it’s a standard you choose.

ABOUT THE AUTHOR

Antonio Iozzo is a distinguished entrepreneur and CEO of IUM, Über Property Developments, Body Action Gym, and The 11th Floor Rooftop Restaurant and Cocktail Bar, leading a R3 billion conglomerate across various sectors. His journey from leaving school in Grade 11 to support his family, to overcoming a failed restaurant venture, and founding his own brokerage in 1999, exemplifies his resilience. In 2018, he survived a near-fatal superbike accident, facing a challenging recovery and addiction to opioid painkillers. Antonio’s determination saw him conquer these struggles, and today, he motivates others with his mantra: “Strive for continual improvement in everything that you do.” His story is a testament to his robust spirit and unwavering commitment to growth and making a meaningful impact.

Follow him on his website or social media: @antonioiozzo_official.

Follow him on his website or social media @ AntonioIozzo

Click Here to get your copy today!

ABOUT ELITE ONLINE PUBLISHING 

Elite Online Publishing, Authority In Every Word, marketed this book. Writing is just the beginning. It’s about ensuring your book helps you smartly grow your brand, business, and credibility. Founders Melanie Johnson and Jenn Foster built Elite Online Publishing with a singular purpose in mind: to empower you to deliver authority in every word you write. They and their team of experienced publishers deliver a high-touch and high-impact experience for creating, publishing, and marketing bestselling books. In fact, they are passionate about more than telling great stories. They are adamant about proving the value of your perspective and expertise by ensuring you become a bestselling author. So much so, they guarantee it. No matter where you are in the book-writing process, Elite Online Publishing is your partner for creating, publishing, and marketing your bestselling book. For more information, visit eliteonlinepublishing.com and tune into the Elite Expert Insider Podcast and the Elite Publishing Podcast.

A donation was made in the author’s name on behalf of Elite Online Publishing to sponsor a child at the Barbara Bush Literacy Foundation—the child will receive six books of their choice provided by the foundation. An additional donation was made to Dolly Parton’s Imagination Library, providing an Imagination Library book to a child each month for 1 year!