Melanie Johnson, co-owner of Elite Online Publishing, interviews Erik Dodier as he shares his journey from startup to successful exit, revealing how EOS helped transform his company’s culture, growth, and leadership.
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What You’ll Learn In This Episode:
Building Teams for Business Growth
Effective Employee Engagement Processes
Clarity Through Project Management Systems
Quotes:
“Communication isn’t just putting it on a notion board. Right. It’s just not putting in your project management or your salesforce. Okay, I put it up there. But if you’re like, you’re not revisiting it like you say at team meetings or regular meetings, one on one, forget about it.”
“Well, does that really attribute to the 10 year plan? Is it going to move the needle? Because you can come up with a lot of ideas, maybe you got to kick some to the curb. Did you find that too?”
About Erik Dodier
Erik Dodier is a lifelong entrepreneur, EOS Implementer, and former CEO whose journey is defined by one core belief: the most meaningful success comes from playing the long game. Whether building a company, raising a family, investing in health, or redefining life after a major exit, Erik views every chapter through the lens of durability, intention, and personal evolution. He co-founded PixelMEDIA at 24 and bootstrapped it from a small Dover apartment into one of Salesforce’s leading global commerce partners, later rebranding it as RafterOne and building a team of more than 500 people before its 2022 acquisition by IPG. After stepping out of the CEO role, Erik paused and asked, “What does a good life look like from here?”—a question that shifted him toward intentional living centered on long-term fulfillment. This led him to become an EOS Implementer, helping founders and leadership teams grow deliberately, design businesses that serve their lives, and avoid the burnout that comes from short-term thinking. His message is simple but powerful: if you build with intention, success becomes a sustainable system—not a sprint. Rooted in New Hampshire, Erik focuses on longevity, clarity, and presence, maintaining a few grounding habits that keep him energized for the work and people who matter most. His story resonates because he’s lived the full entrepreneurial arc—from the early hustle to the reinventions, the exit, and the search for meaning afterward—and he brings a steady, long-term perspective that helps leaders rethink what lasting success can look like and build a life designed to endure.
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