Elite Publishing Susan Friedmann

Sell Smarter, Not Harder: Bulk Book Sales with Susan Friedman

October 23, 2025

Jenn Foster, co-owner of Elite Online Publishing, sits down with Susan Friedmann as she shares practical advice for authors on how to stand out and continue selling their books well beyond the launch.

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What You’ll Learn In This Episode:

  • Publishing Models and Author Options

  • Maximizing Book Content and Revenue Streams

  • Strategies for Bulk Book Sales

Quotes:

“It’s a flat fee to play in my playground. And for me, it’s also a door opener to the marketing because my background is definitely marketing.” (06:08)

“If you can cut, dice and slice your book in as many different ways as possible, you can create different products, different opportunities. That way you do not have to write another book in order to do that.” (07:02)

“You have to look at who else is interested in that audience. In the audience who you are speaking to.” (13:36)

About Susan Friedmann

Susan Friedmann, CSP, (Certified Speaking Professional) is a badass in nonfiction book marketing. She’s turned her 30+ years of experience into a mission to help nonfiction authors stand out from the crowd. Through her company, Aviva Publishing, she’s guided hundreds of authors to sell books in bulk and thrive in their niche. She’s a writing powerhouse, with 18 books to her name – the first selling more than 500,000 copies! She also hosts ‘Book Marketing Mentors’, an award-winning weekly podcast

Learn More Here

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Video URL: https://youtu.be/dc0TphlaeFo

Website: https://EliteOnlinePublishing.com

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