Chris Mercer Elite Expert Insider

Humanizing AI in Marketing with Chris Mercer

August 11, 2025

Melanie Johnson, co-owner of Elite Online Publishing, interviews Chris Mercer, chairman of Mercer Capital dive deep into how artificial intelligence is fundamentally changing the landscape of business processes, marketing measurement, and automation.

Listen Below:

Watch Below:


Click here to access all of Elite Expert Insider podcasts.

What You’ll Learn In This Episode:

  • How to Prompt AI for Better Results

  • The Ping-Pong Prompting Technique

  • Customizing AI Outputs and Building Digital Twins

Quotes:

“It’s okay doing all of this measurement marketing, but how do you do it with AI? How do you do it with automation?” (01:02)

“Oh, it sounds like AI, or it sounds like a high school kid reporting on the thing you really wanted, but it’s not the actual thing thing you wanted.” (02:39)

About Chris Mercer

Chris Mercer is the Founder and Chairman of Mercer Capital, a nationally recognized business valuation firm he established in 1982. With decades of experience in corporate governance, he has served on the boards of multiple private companies and one public company. Chris currently chairs the Executive Committee for OR Nurses Nationwide and is open to new board opportunities that align with his expertise.

Learn More Here

Leave a Rating & Review:

If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.

Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”

Don’t forget to SUBSCRIBE on iTunes and YouTube, so you never miss an episode.

Video URL: https://youtu.be/dc0TphlaeFo

Website: https://EliteOnlinePublishing.com

Blog Archives

Categories

0 Comments

Related Posts

You Don’t Need More Experience

You Don’t Need More Experience

Look at the experts getting the keynotes, the podcast features, the premium clients, the media calls. Look closely. They are not, as a rule, more experienced than the people watching from the sidelines. They are not more credentialed. They have not been at it longer...

read more
Books That Build Authority with Bill Cates

Books That Build Authority with Bill Cates

Jenn Foster, co-owner of Elite Online Publishing, welcomes Bill Cates, bestselling author and acclaimed speaker, to discuss how writing a book can build authority, create new opportunities, and grow your business. Listen Below: Watch Below: Click here to access all of...

read more