Building Authentic Connections in Business with Lynn Abaté-Johnson

March 17, 2025

Jenn Foster, co-owner of Elite Online Publishing, interviews Lynn Abaté-Johnson, a three-time bestselling author and expert in community building for brands and entrepreneurs. Discover how Lynn’s unique approach focuses on creating genuine human connections and building true communities that result in thriving businesses.

Listen Below:

Watch Below:


Click here to access all of Elite Expert Insider podcasts.

What You’ll Learn In This Episode:

  • Building True Community in Business

  • Role of a Business Coach

  • Bringing Personal Touch to Business

Quotes:

“I was taught at the very beginning, you know, when the phone rang, I was taught by my parents and my grandparents to answer the phone on the first ring and don’t make people wait” (01:43)

“There’s that surprise and delight. And when people are surprised and delighted by the good service that they’re receiving, they not only want to return, but they also want to refer people.” (05:36)

“What I’m able to do with every single client that I’ve had is that I can see from the outside as an objective observer and also as a voice of the consumer, I can see what they are way too close to their business to see.” (10:11)

About Lynn Abaté-Johnson:

Lynn specializes in building communities of customers, both online and offline. She does this by writing compelling and relevant content and generating relationships at scale organically. She can assist you and your marketing team in achieving this in natural, conversational ways.

Lynn has been building businesses from the ground up since she was nine years old, developing a solid work ethic. She learned to “pick up the phone on the first ring” (a skill that translates well to digital marketing). She mastered the art of making eye contact and smiling, greeting customers online and offline, and speaking in a way that resonates with them.

She understands the importance of follow-up “after the sale” to generate returning and referring customers. She values loyalty and trust, building relationships with patience, persistence, and positivity over time.

As “the voice” of the Co-Active Training Institute (CTI), a global leadership development and coach training brand, she grew their worldwide community from 50,000 members to over 130,000 (a 160% increase) from June 2018 through 2023. How? By creating impeccable, heart-centered content and executing relationship marketing strategies that magnetized loyal, raving fans in over 22 countries—all single-handedly and with minimal direction.

Learn More Here

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Video URL: https://youtu.be/R-zkvSnw9NI

Website: https://EliteOnlinePublishing.com

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