Beyond High Performance with Jason Jaggard: Crafting a Bestselling Book

February 1, 2024

Melanie Johnson co-owner of Elite Online Publishing, interviews Jason Jaggard, celebrated author of ‘Beyond High Performance,’ with the valuable contribution of CJ Martindale. In this episode, Jason reveals his journey from being a passionate writer to a bestselling author. He shares invaluable insights on the art of writing, the intricacies of publishing, and how a book can significantly boost personal and business branding.

Listen Below:

Watch Below:

Click here to access all of Elite Expert Insider podcasts.

What You’ll Learn In This Episode:

  • Choosing the Right Publishing Path.
  • Impact of a Book on Personal and Business Branding.
  • Writing with Authenticity and Authority.


“I would say don’t write a book if you want to make money. But write a book if you want to make the ways you add value in the world easier. And that will lead to more money. We look at the book as a value generator for us.” (03:11)

“What I love about hybrid publishing is our books on our third printing, which means we’ve made changes to it. And so it’s a better book now than it was six months ago and that’s really rewarding and we own it.” (07:23)

“Those are my initial thoughts on terms of why writing a book is hopefully you have something to say and that you are saying it as best as you can.” (12:36)

About Jason Jaggard:

Jason Jaggard is an entrepreneur, coach, author, and speaker dedicated to inspiring the world to pursue nobility. He is the founder and CEO of Novus Global, a community of elite executive coaches pursuing coaching mastery together, serving the world’s best leaders and teams to go beyond high performance.

Jason is also the co-founder of The Meta Performance Institute, a non-traditional incubator for world-class coaching, leadership, and management. He is the executive producer and primary host for the award-winning Beyond High-Performance Podcast, featuring interviews with world-class executive coaches, billionaires, NYT bestselling authors, business leaders, professional athletes, activists, and award-winning entertainers. His book, Beyond High Performance: How the Best Coaches Get Better, can be found wherever books are sold.

Learn More Here

Leave a Rating & Review:

If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.

Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”

Don’t forget to SUBSCRIBE on Spotify and YouTube, so you never miss an episode.

Video URL:


Blog Archives



Submit a Comment

Your email address will not be published. Required fields are marked *

Related Posts

Why a Successful Book Launch Matters

Why a Successful Book Launch Matters

Why Does a Book Launch Matter? Book launches are the most exciting part of the publishing journey. It’s a celebration of all you have accomplished and the countless hours you have put into your book. A book launch is also a crucial step to getting your book in front...

read more