The 3-Pipeline Model: Book, Podcast, Content

The 3-Pipeline Model: Book, Podcast, Content

You don’t need “more visibility.” You need visibility that turns into conversations, and conversations that turn into booked revenue. That’s why the smartest leaders treat Q1 as pipeline-building season. Q2–Q4 stages, summits, partnerships, and media slots don’t...
Your 2026 Visibility Blueprint

Your 2026 Visibility Blueprint

Turn Your Book and Podcast Into an Authority Engine If you are a high level expert, you already know this: credibility alone is not enough anymore. You can have a brilliant book, years of experience, and powerful case studies, yet still feel like a well kept secret....
What It Means to ‘Own Your Category’

What It Means to ‘Own Your Category’

What makes you the obvious choice in your market? It’s not your credentials or how long you’ve been in business—it’s your ability to own your category. When you own your category, you’re no longer competing. You’re leading. What Is Category Ownership? Category...