What makes you the obvious choice in your market? It’s not your credentials or how long you’ve been in business—it’s your ability to own your category. When you own your category, you’re no longer competing. You’re leading. What Is Category Ownership? Category...
One of the biggest myths in personal branding and content marketing is the idea that you need to constantly create new content to stay relevant. But here’s the truth: You already have what you need. You just need to organize, position, and amplify it. You’re Sitting...
In a world overflowing with content, the real question isn’t “Are you showing up?”—it’s “Are you being remembered?” Legacy isn’t built by showing up everywhere; it’s built by showing up with clarity, conviction, and consistency. And...
Publishing a book is more than just launching a product—it’s about building relationships with your readers. One of the most powerful tools for doing this is email marketing. While social media can introduce you to new audiences, email builds and sustains...
Melanie Johnson, co-owner of Elite Online Publishing, interviews interviews best-selling author Sara Conklin as she shares her journey to living a more intentional, frugal life. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What...
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