Seven Self-Publishing Do’s and Don’ts Self-publishing offers writers opportunities that other publishing routes are not able to. It’s only this path where authors have creative control. Consider production and marketing: You always have the final say at every step of...
Ways To Write A Book For many people, writing a book has been a lifelong dream, yet one that’s always seemed just out of reach. It’s true, that roughly 80% of Americans have wanted to write and publish a book at some point — but fewer than 0.1% have actually done it....
How to Make Money with Your Book One of the most common questions we get from potential authors who are about to write a book is something along the lines of: “How do I use my book to make money?” It’s a reasonable question. The bad news is you will probably not make...
How to Use Your Book as a Marketing Tool Your book is a marketing tool—not the thing you market. Most business book authors make the mistake of trying to market their book. For almost all of our authors, they see a book getting them one of six basic things: Raise...
Book Royalties 101: Are you keeping 100% of yours, or is your publisher getting all the money? You’ve probably heard the term “book royalty” get tossed around a lot in publishing. But what does it really mean?To put it simply: a book royalty is the amount that a...
