Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, interview Michael Buzinski about SEO and growing businesses, with his 20 years of experience building a multi-million dollar creative agency and working with over 750 enterprises and small businesses.
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What You’ll Learn in this Episode:
- How to draw unique traffic to your website.
- How to narrow down conversion rates.
- How to build a website.
“A lot of times in marketing we are attracting the wrong people. So increasing the average revenue per client can come down to something as simple as only talking to the people who are the most profitable for your business, your perfect client, right?” (5:20)
“There are literally thousands of questions that Google wants a video for that don’t exist. We can show people a hundred questions to ask on their website in frequently asked questions, videos, the whole nine yards. Basically it gives you your content plan for an entire year up to two years.” (10:16)
“So as long as search engines are alive and well, and people are utilizing them, websites are inevitable, and you must have one, especially if you’re a b2b.” (17:34)
About Michael Buzinski:
Michael Buzinski is a life-long entrepreneur, digital marketing thought leader, and author. Dubbed a “visionary marketer” by the American Marketing Association, Michael’s sole mission is to help entrepreneurs avoid the time drain and frustration of managing profitable digital marketing campaigns. Buzz, as many call him, has simplified digital marketing success with the Rule of 26 and is on a mission to double the website revenue of service-based businesses across America.
Buzz built a multi-million dollar creative agency and has worked with over 750 enterprise-level and SMB companies over the last 20+ years. His gift is to simplify digital marketing to the point where everyone understands it and help business owners focus on what will drastically move their revenue needle.
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Video URL: https://youtu.be/Xh7QPfKDrOc