Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, interview Shirley Jump a famous ghostwriter and publisher about her journey into writing and publishing, as well as tips on what it takes to become a bestseller.
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What You’ll Learn in this Episode:
- How to know if you need a ghost writer.
- How to decide which publisher to go with.
- How to market your book.
“I believe that when a reader picks up one of my books, either a book I’ve worked on or one that I’ve written, they’re giving me hours of their life. So I wanna make sure that every minute that they’re spending with me is worth it.” (04:41)
“I explain to all of my clients that it doesn’t matter which publishing route you take, you still have to do marketing.” (08:31)
“The one thing that you can control is having the best possible, most compelling words you can from beginning to end so that you create a book that readers love and that they talk about to their friends.” (19:22)
About Shirley Jump:
Shirley Jump is an award-winning, New York Times, Wall Street Journal, Amazon, and USA Today bestselling author who has published more than 80 books in 24 countries. She has ghostwritten more than fifty books for national celebrities, sports figures, and world-famous coaches. A former newspaper reporter and director of communications for a marketing agency, she specializes in taking the jigsaw puzzle of a client’s idea and transforming it into something that is marketable, engaging, and unique in a crowded marketplace. If you want your words to matter, you’ve come to the right place and the right experts.
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Video URL: https://youtu.be/SjixXawMF-Q