Mastering the Selling Staircase: A Guide to Closing Conversions with Nikki Rausch

August 1, 2023

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, interview Nikki Rausch about some of the biggest challenges in business including sales, leads, and conversions.

Listen Below:

Watch Below:

Click here to access all of Elite Expert Insider podcasts.

What You’ll Learn In This Episode:

  • How to master the selling staircase.
  • How to increase your conversion rate.
  • How to define a budget for your client.


“Speech, for instance. This is a really simple one everybody can do, is when you’re in a conversation with somebody as you listen, are they a fast talker or do they really take their time? Being willing to adjust your rate of speech just a little bit, allows them to be more comfortable in the conversation.” (03:51)

“A proposal is where you start to sell because you now understand what their need is, and now what you’re gonna do is you’re gonna really step into your place of authority and you are gonna recommend a solution to meet the need or solve the problem.” (10:44)

“Now, they might not know the answer, but when you can ask a really direct question like that, oftentimes our brains are like Google. And if you give our brain a really direct question, oftentimes an answer will bubble to the surface that we don’t even know is there yet. (15:33)

About Nikki Rausch:

Nikki Rausch integrates her 25+ years of experience selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA, sharing with her clients the same approaches that led to her shattering sales records in her industry and receiving multiple “top producer” awards along the way.

Nikki has received numerous sales awards, shattered sales records across industries, and was featured in Female Entrepreneur Magazine. A sought-after speaker, she regularly shares the results of success through illuminating keynote addresses and business-changing workshops. Her robust Sales Maven Society ignites game-changing outcomes for clients. Many of whom have also reaped the benefits of her immersive VIP consultations.

Learn More Here

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