Optimizing Your E-Commerce Brand with Caley Adams

June 13, 2022

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, interview Caley Adams about the inside secrets and scoop of what’s trending, looking fresh, and making your brand be optimal for you. 

Listen Below:

Watch Below:


Click here for access to all of Elite Expert Insider podcasts.

What You’ll Learn in this Episode:

  • How to find the drive for your brand.
  • How to increase your conversion rates.
  • How to create trust with your brand.

Quotes:

“I think it’s important to hone in on those things, because it really is a point of distinction. And usually those unique traits are the things that we play up in design.” (3:59)

“If you’re an author, your people are interested in your book, but at the end of the day, you actually want to sell them on just you and your thinking and your perspective, because that’s the long-term value.” (7:17)

“You want to provide some consistency for people, with having the logo be a fixed thing. That’s very simple, you can easily shift the whole feeling around the brand.” (12:14)

About Caley Adams:

Caley Adams is the Founder & Creative Director of Wildes District, an NYC-based design studio that specializes in emerging women’s and e-commerce brands. Wildes District works closely with founders to build meaningful experiences that span multiple touchpoints — including brand, web, app, print, packaging, and more.

Caley has over a decade of design experience working for some of the world’s most celebrated brands, including Chanel, The Row, Rolex, Warby Parker, Birchbox, Ralph Lauren, and Barkbox.

Learn More Here

Leave a Rating & Review:

If you found value from this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.

Click here to view the podcast! Click “Listen on Apple Podcasts,” then “ratings and reviews,” and you will see the button to “write a review.”

Don’t forget to SUBSCRIBE on iTunes and YouTube, so you never miss an episode.

Video URL: https://youtu.be/x4AJAMcgQxg

Website: https://EliteOnlinePublishing.com

Blog Archives

Categories

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Related Posts

Build a Brand That Sells featuring Luis Baez

Jenn Foster, co-owner of Elite Online Publishing, interviews Luis Baez as he shares how authentic personal branding and human connection can drive sales success—even in the age of AI. Listen Below: Watch Below: Click here to access all of Elite Expert Insider...

read more
Email Marketing for Authors

Email Marketing for Authors

Publishing a book is more than just launching a product—it's about building relationships with your readers. One of the most powerful tools for doing this is email marketing. While social media can introduce you to new audiences, email builds and sustains deeper, more...

read more