Tracey Greene-Washington Hit #1 International Bestseller

October 22, 2020

Author Tracey Greene-Washington Hit #1 International Bestseller
With Her New Book

Choosing Purposeful Alignment: The Messy Middle of Transformation


Author Tracey Greene-Washington achieved #1 International Bestseller with her new book Choosing Purposeful Alignment: The Messy Middle of Transformation.

Concord, NC, Thursday, October 22, 2020 – Author Tracey Greene-Washington joined the ranks of bestselling authors on Amazon with her new book, Choosing Purposeful Alignment: The Messy Middle of Transformation, which was released Tuesday, October 20, 2020, by – the #1 place to buy books.

On the day of release, her book started its upward movement towards bestseller status on Amazon. Elite Online Publishing published and promoted and reached #1 International Bestseller on Amazon in SEVEN categories in the US and SIX Categories in CA. Including Organizational Change, Lifespan Development, Business Etiquette, Business Ethics, Business Mentoring & Coaching, Developmental Psychology, and Project Management in the US. Business Training, Economic Development & Growth, Business Writing Guides, Total Quality Management in Business, Human Resources & Personnel Management, and Consumer Behaviour in CA.


Rise and make intentional choices as you lean into a journey of transformation.

Whether you realize it or not, in this moment you are called into something bigger than yourself that requires the creation of intentional purpose and alignment. In doing so, you inevitably have to navigate the necessary messy middle of change, which is the gap between your current state and your desired purpose. 

The messy middle is the space where the painful, often unspoken work takes place. That work you whisper about to your most trusted confidants. The sacred work you often do not prioritize that ultimately moves you from success to significance. But you have to choose it and step into your game-changer posture to position your leadership and leaderful organization to drive innovation and change for the future.

Learn from Tracey’s Journey

  • “What If” Questions
  • Transformation
  • Defining Moments
  • Clarity
  • Audacious Boldness

Through imbalance and dis-ease, and grappling with challenging moments in her personal and professional life, Tracey Greene-Washington survived the messy middle of transformation and emerged as a true game changer who continues to evolve in the work to address complex social change. She takes you through a series of critical “what if” questions to guide you into your game-changer posture, allowing you to rise and make intentional choices as you lean into a journey of transformation, defining moments, clarity, and audacious boldness.

Are you ready for the truth?


For more than two decades, Tracey Greene-Washington has led high-level initiatives that address complex issues, gaining a reputation as an innovative servant leader who is inspired by futurism and committed to targeting systemic change, taking risk, and accelerating strategic collaboration. As President of Indigo Innovation Group, Tracey serves as a strategic thought partner, advisor, coach and consultant to philanthropic, nonprofit, and public/private sectors.

A powerhouse in strategic change efforts, her work amplifies her commitment to accelerating impact through systems-level approaches to achieving equity for communities at the intersection of community economic development, health, education, and leadership development.

In addition to her systems-level work at Indigo Innovation Group, Tracey is the founder of CoThinkk, a social change philanthropy organization committed to shifting the economic mobility, health, education, and leadership narrative of communities of color in Western North Carolina. Affectionately known as Ms. CoThinkk, Tracey is a change strategist who gracefully helps others navigate complex issues and relationships through strategic investments, network building, and civic discourse.

Tracey is also a TEDx speaker, who delivered an inspiring talk titled “Addressing Complex Change: What If” as a means to support courageous conversations and solutions to social change. In addition, she is co-owner of a local franchise based in Charlotte, North Carolina.

A native of Asheville, North Carolina, she holds a bachelor’s degree in social work from the University of North Carolina at Greensboro and a Master of Social Work degree from the University of South Carolina.

She has been lauded for her leadership and work in the philanthropic and nonprofit sector at Kate B. Reynolds Charitable Trust, the Z. Smith Reynolds Foundation, the National Rural Funders Collaborative, and the South Carolina Association for Community Economic Development. Her civic contributions and board service have included NC Early Childhood Foundation, Education North Carolina, the North Carolina Center for Public Policy Research, the Center for Leadership Innovation, and the Southern Rural Development Initiative.

Follow Tracey


This book was published by Elite Online Publishing, the brand-building publisher – write, sell, & market your book online. Elite Online Publishing helps busy entrepreneurs, business leaders, and professionals create, publish, and market their book, to build their business and brand. They are passionate about future authors sharing their stories, knowledge, and expertise to help others.  Educate, inspire, and motivate others by telling your story.

Learn more about Elite Online Publishing at


Known today as The Author’s Midwife, Anita R. Henderson is the owner and president of The Write Image Consulting, LLC, and creator of the Write Your Life™ Author Coaching Program. Her work with professionals and entrepreneurs has resulted in multiple award-winning books and has helped authors improve their confidence in their ability to write a compelling, high-quality book and leverage it in their business or career.

Learn More about Anita at


Jules Taggart is a human-centered marketing strategist, consultant, and educator. She believes intelligent business growth is fueled by forging deeper connections and creating more meaningful experiences, one client at a time. Jules has been featured as a content marketing expert on many leading podcasts and websites. 

Learn more about Jules Taggart at

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