Melanie Johnson and Jenn Foster, owners of Elite Online Publishing, give expert tips from the publishing world on writing a book. In this political season, Melanie and Jenn discuss why politicians write books, and if having a book helps them get elected.
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What You’ll Learn in this Episode:
- How books work as campaigning and advertising tools
- Benefits of writing a book
- What should be in your book
- How to connect with your audience and readers
- Tools to use when writing a book (transcription apps, etc.)
- Using social media as an author and politician
“If you want to get your message across and brand yourself, the best way to is by having a book.” (1:35)
“The person has your message in their hand. They can read about you; they can learn more about you. Or they could even give the book away to somebody who’s on the fence about you” (3:37)
“The best way to relate to your voter is to tell personal stories because that’s what warms their heart and they connect with you. ” (5:00)
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