Top Book Marketing Budget Tips! How To Get The Most Bang For Your Book Marketing Buck!

Top Book Marketing Budget Tips! How To Get The Most Bang For Your Book Marketing Buck!

“They” say, “you’ve got to spend money to make money,” which is true in book marketing as well. Spending money where it will make the biggest impact on your bottom line though is the key though.

Here are a few guidelines to remember in spending your book marketing budget:

The key is to spend money to make yourself look professional upfront so you don’t have to spend money later fixing your image.

Save up until you can make it a top quality product before you even get it out the door.

Here are three great tips!

1- Cover Design

Even though people say “Don’t’ judge a book by its cover” that’s terrible advice when it comes to publishing books!

Considering the way people browse books online today, no matter great your masterpiece is, we recommend spending the money to have a professional, cover design created.

2-Editing

There’s nothing wrong with using a friend, family member or writers group to give your books a look before you publish.

However, we recommend hiring a professional editor to give your book a thorough scrubbing!

This can be costly — don’t be surprised to get quotes for more than $1,000 — but an experienced, reputable editor can make or break a run fun bestseller status.

One of the best ways to locate an editor is to check the credits of books that you’ve enjoyed to see who your favorite writers turn to for editing

3- Website Optimization

A website is one of the first impressions of your brand and a cornerstone of your author platform. Therefore, if it doesn’t look good and help you build your fan base, it can actually hurt your business.

Spend as much money as is affordable to make it look great and ensure that it provides your fans with an easy way to connect and leaves them with a great experience. If possible, hire an experienced SEO writer to create copy that drives traffic to your site.

Make sure the lead capture tool is easy to use and prominent!

Lastly, make sure your site mobile friendly!

Get Over $1000 in Free Content, Downloads & Great Information Inside These Videos!

Get Over $1000 in Free Content, Downloads & Great Information Inside These Videos!

Our very own Melanie Johnson attended Erik Swanson’s Habitude Warrior Conference in Boston last weekend. While there, she interviewed several of the speakers and many of them gave away either a free book or something you could download for free with during their interview. You can watch these videos, full of great information and freebies, on our YouTube channel. They will give you insights into being a better author, speaker, and salesperson. Melanie really knows how to pull out their expertise during these interviews. While there, she also gained some great insights of her own. Her biggest takeaway was realizing that whether you’re a salesperson or a speaker you can benefit from writing a book. When you are booking a speaking engagement you are usually asked to bring a book to sell or give to the audience. Having your own book can benefit any business person in so many ways! Why sell or give away someone else’s book when you could be selling and sharing yours!

Melanie goes into this more on her Facebook live post here

You can find all the videos on Facebook here

You can also watch the YouTube videos that give you tons of free information and downloads worth over $1,000 here:

Dave Chesson – How to get More Book Sales on Amazon

Dave Chesson – How to get More Book Sales on Amazon

Melanie Johnson & Jenn Foster interview Dave Chesson with Kindlepreneur! Dave Chesson is Founder of Kindlepreneur. Dave Combines his SEO knowledge and website development experience with Kindle Direct Publishing (KDP). Dave teaches us how to get more book sales on Amazon with your Kindle book.

This podcast is about how to write, publish & market your book on Amazon. Best selling authors answer
your questions about becoming a best selling author, how to make money with your book and more.

Watch the PODCAST NOW on Apple Podcast or on Our YouTube Channel.

 

Or visit our PODCAST  right here on our website.

For more information about Dave, visit www.kindlepreneur.com

Read more and listen to the Podcast! 🙂

Watch the PODCAST NOW on Apple Podcast or YouTube below.

Kate Frank – How to Write a Book in a Digital World

Jenn Foster and Melanie Johnson interview Kate Frank. You have a book trapped inside YOU and it is screaming to be let out. You think about what your book would say almost every day. When you look at available books on your subject matter, you know you have something more to add to the current knowledge.

 

Yet you hesitate to venture into the unknown world of book authoring and publishing. You are an expert in your industry, but the business of creating a published book is completely different. You yearn to release your wisdom into the world and watch people and profits grow. You wonder where you would even start. You have an advocate, ghostwriter, rewrite copywriter and publishing connection ready to help make your dreams come true. Meet Kate Frank.  Contact her to help you write your book today.

Email Kate at Kate@KateWritesRight.com.

Watch the PODCAST NOW on Apple Podcast or Stitcher Radio.

Or visit our PODCAST on our website.

 

 

For more information about Kate, visit http://www.authorlegacyresource.com

Read more and listen to the Podcast! 🙂 Watch the PODCAST NOW on Apple Podcast or Stitcher Radio.

Indie Author Day – October 14, 2017

Indie Author Day – October 14, 2017

On October 14, 2017, indie authors across North America will gather at their local libraries to participate in activities like author panels, book readings and signings, writing workshops, presentations from local industry specialists and more. There will also be video workshops available from industry experts.

Here are a few reasons to participate in Indie Author Day:

It recognizes the self-publishing industry, independent authors, and libraries
It’s an opportunity for libraries and authors to connect
It’s a chance to network, discover new friendships, and form business partnerships
Find out if your library has signed up to host an Indie Author Day event and get involved!

For More Information or to register your library:

Homepage

Participate in Indie Author Day:

Author Sign Up

PUBLISH AND PROSPER: HOW WRITING A BOOK CAN BOOST BUSINESS

PUBLISH AND PROSPER: HOW WRITING A BOOK CAN BOOST BUSINESS

 

by Julie Bawden Davis

Writer/Author/Publisher/Speaker, Garden Guides Press

If you get published in your field, you can cement your status as an expert, increase customer respect and, ultimately, grow your business. Here’s how to turn this page.

soon found himself with almost more business and media attention than he could handle.SEPTEMBER 27, 2013 When his book on a groundbreaking way to look at ADD/HD was released in 2000, Dr. Kevin Ross Emery soon found himself with almost more business and media attention than he could handle.

“People began contacting me to see about working with them and their children,” says Ross, author of Managing The Gift: Alternative Approaches for Attention Deficit Disorder

7 Reasons You Should Write A Book For Your Business

7 Reasons You Should Write A Book For Your Business

Let’s face it, there are a lot of small businesses out there and you need a way to stand out. Writing a professional business book can give you instant credibility and it’s surprisingly achievable with digital technology to reach a global audience with your words. Attention is the first step in the sales funnel and a book is a great way to get you and your business noticed.

Here are 7 more reasons you should write a book for your business.

1. Demonstrate your expertise

You’ve spent years gathering your knowledge in a specific niche. You have notes and seminars, training programs and articles as well as a lot of know-how in your head but how do you quickly and easily prove your ability? A book with your name on front establishes you as the expert and provides an easily consumable version of your knowledge.

2. Increase your credibility and status

Authors are respected because they have achieved the concrete goal of publishing their work. People look at you differently when you say you’re an author. This increases your credibility in the market and will also give you more confidence in promoting your business.

3. Solidify and articulate your knowledge

You may have perfected your one-line elevator pitch but writing a book gives you the opportunity to expand and fully express your story. Business books are no longer dry and boring. They contain plenty of personal stories and anecdotes so you can share the unique aspects you bring to your niche. This also gives people a chance to know, like and trust you which is a key component in whether they will hire you or recommend you to others.

4. Expand opportunities for media and speaking

If you have a physical book it can act as a business card, demonstrating your ability to speak coherently on your topic. This is useful for media as there is existing credibility and a focused topic they can interview you about. A book is also recommended if you want to create or expand your own speaking business. The most highly paid speakers have multiple books associated with the topics they speak on and speaking is a great way to bring new people into your business.

5. Create multiple streams of income

You can sell your book online or at your live speaking events. You can also use the book as the basis of a larger product line to expand income streams. The book is your entry level information but you can also have an online multi-media course that expands the material, plus a full day workshop and 1:1 coaching around the topic. People might not be willing to go straight for the higher priced product but they will likely part with a smaller amount to read your book.

6. Grow your business internationally

If you market your books to a wider audience, you can attract new people to your business. They may read your book and then want to investigate your professional services further. You can easily and cheaply publish print books as well as ebooks on Amazon.com. With print on demand technology, you can sell books to the huge US market as well as other countries.

7. The book you write will change your life

Many people have a dream of writing a book, but that dream can now become a concrete goal. You probably started your business because you are passionate about something and want to change people’s lives. You have a story that needs to be told. Well, your voice is important and your words can be heard if you get them out there.  In these days of digital printing, you can achieve your goal of writing a book even with a small budget. So state your goal, and get writing!

Make 2017 the year your business stands out from the crowd.

About the author: Joanna Penn is an Amazon bestselling author and professional speaker on writing, digital publishing, and internet marketing. Her business, The Creative Penn, helps people write, publish and sell their books. Follow Joanna on Twitter @thecreativepennWRITE YOUR BOOK TODAY! – Call or Text your Name and Email to 832-572-5285

Sara Watchorn Hits #1 Amazon Best-Seller List with “Sara Fay and the Elementals Book 4: Teelo and The Plant Kingdom”

Sara Watchorn Hits #1 Amazon Best-Seller List with “Sara Fay and the Elementals Book 4: Teelo and The Plant Kingdom”

FOR IMMEDIATE RELEASE

Sara Fay and the Elemntals book4
Sara Watchorn Hits #1 Amazon Best-Seller List with “Sara Fay and the Elementals Book 4: Teelo and The Plant Kingdom”

Author Sara Watchorn, recently hit FIVE National Amazon.com best-seller lists with her new book, “Sara Fay and the Elementals: Book 4: Teelo and The Plant Kingdom”
Salt Lake City, UT–Friday, June 9, 2017 – Four-Time Best-Selling Author Sara Watchorn Hits #1 in five categories with her New Book, Sara Fay and the Elementals Book 4: Teelo and The Plant Kingdom” which was released June 6th, by Amazon.com – the nation’s #1 place to buy books.
On the day of release, “Sara Fay and the Elementals Book 4: Teelo and The Plant Kingdom” started its upward movement towards best-seller status in five Amazon.com categories with its June 6th release and has reached #1 best-seller status in: Mystery and Wonders, Flowers & Plants, Forest and Trees, Rocks & Minerals & Earth Sciences. This is the fourth time Sara Watchorn has hit the Amazon best seller list this year.
Learn about the magic of the “Elementals” in the 4th book of the Sara Fay and the Elemental series. The Elementals loving energy nourishes the land, plants, and animals that are found in the Three Elemental Kingdoms. In Teelo and The Plant Kingdom, Elmoraz, and the other Elementals, find our young heroine, Sara Fay, and continue to teach her about The Three Kingdoms and the magical powers they possess.
In this fun, uplifting, children’s book, Sara Fay finds a new friend named Teelo. She learns about caring for The Plant Kingdom and how plants keep us alive by giving us air, scent, color, and food.
Written in rhyme, this touching, inspirational series educates it’s readers about the importance of nature and calls them to action with engaging quests at the end of the book. Come along and save the day with the Elementals and Sara Fay!
Look for Sara Fay and the Elementals: Book 1,2 & 3 – Available on Amazon and your favorite bookstore.
About Sara Watchorn –
Sara Watchorn was a scholarship swimmer at Stanford where she graduated with a degree in English Literature. She began coaching other young swimmers as a teenager and has since worked with all age groups to improve athletic performance and to develop a healthy lifestyle. Her first published series, Sara Fay and the Elementals, lovingly reflects the important role nature plays in bringing humankind health, vitality and joy.
Sara has spent most of her life residing at the base of the Wasatch Mountains in Salt Lake City, Utah. Whether it is appreciating their beauty, traversing their trails or speaking to a copper colored dragonfly, the mountains bring her peace, inspiration and often a rush of adrenaline. Through her writing, she seeks to identify the many blessings gifted by nature and to preserve them for generations to come.
Follow Sara at:
https://www.facebook.com/AuthorSaraWatchorn
http://www.sarawatchorn.com/

New Children’s Book

New Children’s Book

Coming Tuesday June 6th
B00k 4 in the Sara Fay and The Elementals Children’s Book Series.

We are excited for the pre-order of Sara Watchorn’s Book – Teelo and The Plant Kingdom

Sara Fay and the Elemntals book4

Learn about the magic of the “Elementals” in the 4th book of the Sara Fay and the Elemental series. The Elementals loving energy nourishes the land, plants, and animals that are found in the Three Elemental Kingdoms. In Teelo and The Plant Kingdom, Elmoraz, and the other Elementals, find our young heroine, Sara Fay, and continue to teach her about The Three Kingdoms and the magical powers they possess.

In this fun, uplifting, children’s book, Sara Fay finds a new friend named Teelo. She learns about caring for The Plant Kingdom and how plants keep us alive by giving us air, scent, color, and food.

Written in rhyme, this touching, inspirational series educates it’s readers about the importance of nature and calls them to action with engaging quests at the end of the book. Come along and save the day with the Elementals and Sara Fay!
Look for Sara Fay and the Elementals: Book 1,2 & 3 – Available on Amazon and your favorite bookstore.

Buy now on Amazon

To get free bonus visit www.SaraWatchorn.com

Erik Swanson Achieves Two-Time #1 Best-Selling Author This Year

Erik Swanson Achieves Two-Time #1 Best-Selling Author This Year

FOR IMMEDIATE RELEASE

Erik Swanson Hits #1 Amazon Best-Seller List with his book “Crush and Dominate.”
International Keynote Speaker, Author & Social Media Expert, Erik Swanson, recently hit 3 separate Amazon.com best-seller lists with the book “Crush and Dominate.”
Dallas, Texas – Friday April 21, 2017 – Best-Selling Author and Speaker Erik Swanson hit #1 in 3 separate Amazon Categories with his book, “Crush and Dominate,” which was released April 21, 2017, by Amazon.com – the nation’s #1 place to buy books.
On the day of release, “Crush and Dominate” hit best-seller status in three Amazon.com Categories. The book reached #1 best-seller status in the following three Amazon categories: Marketing for Small Business, Small Business Advertising and Education Workbooks. This marks his second best-seller in just two short months!

Erik Swanson has delivered over 6000 motivational presentations at conferences and meetings worldwide. As an award winning International Keynote Speaker, Best-Selling Author & Attitude Coach, Erik Swanson is in great demand! Speaking on average to more than one million people per year, he is both versatile in his approach and effective in a wide array of training topics.
Nicknamed “MR. AWESOME,” you can easily find Erik sharing stages with some of the most talented and famous speakers of the world, such as Brian Tracy, Nasa’s Performance Coach Dr. Denis Waitley, from the book/movie ‘The Secret,’ Bob Proctor, Jack Canfield, John Assaraf, & Millionaire Maker Loral Langemeier, Co-Author of ‘Rich Dad Poor Dad’ Sharon Lechter, among many others! Mr. Swanson has created and developed the super popular Habitude Warrior Conference which has a 2-year waiting list and includes over 33 top named speakers, all in a ‘ted talk’ style event which has quickly climbed as one of the top 10 events not to miss in the United States!
Due to his success, Erik Swanson has been recognized by The Elite Institute of Best-Selling Authors, an organization that honors authors from many of the leading independent best-seller lists.
To order a copy of the book, please go to https://www.habitudewarrior.com/crush-and-dominate
To learn more about Erik Swanson, please visit www.SpeakerErik.com
About Elite Online Publishing:
Elite Online Publishing is the brand building publisher – write, sell, and market your book online. Elite Online Publishing helps busy entrepreneurs, business leaders, and professionals create, publish, and market their book, to build their business and brand. They are passionate about future authors sharing their stories, knowledge, and expertise to help others. Educate, inspire and motivate others by telling your story.
If you’d like to learn more about Elite Online Publishing or to see if we’re a good fit for your book project, please visit http://www.EliteOnlinePublishing.com/contact

Erik Swanson, Crush and Dominate

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