How to Market Yourself as a Thought Leader

How to Market Yourself as a Thought Leader

How to Market Yourself as a Thought Leader Before we talk about marketing an idea, let’s make sure we define our terms. A “Thought Leader” is a person, brand, or organization that (officially, or unofficially) becomes an influencer within a specific topic. This person...
Writing a Book Can Increase Your Bottom Line

Writing a Book Can Increase Your Bottom Line

You may struggle in attracting new and or loyal customers as a small business owner.  This can be a challenge, especially in the beginning.  Of the many ways to market your business and products or services, there is one that will also assist you in achieving a...