Our Blog
What It Means to ‘Own Your Category’
What makes you the obvious choice in your market? It’s not your credentials or how long you’ve been in business—it’s your ability to own your category. When you own your category, you’re no longer competing. You’re leading. What Is Category Ownership? Category...
Christopher Clark on Writing Rats in a Cage
Jenn Foster, co-owner of Elite Online Publishing, interviews Christopher Clark on writing bestselling psychological thriller, "Rats in a Cage". Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll Learn In This Episode:...
Martha Carlin on the Gut-Brain Reset for Sleep, Cravings, and Cognitive Health
Melanie Johnson, co-owner of Elite Online Publishing, interviews Martha Carlin, founder of The BioCollective and a self-taught expert in gut health, who embarked on a mission to solve her husband’s Parkinson’s diagnosis. Listen Below: Watch Below: Click here to access...
#1 International Bestselling Author Julie Horning
FOR IMMEDIATE RELEASE #1 International Bestselling Author Julie Horning releases her book B is for Boca Grande: Alphabet Adventure of the Charming Village of Boca Grande, Florida, on Gasparilla Island, for Kids Ages 4-8 Boca Grande, Florida August 22, 2025 – Author...
[New Release] B is for Boca Grande by Julie Horning
We are excited to announce the new book by Julie Horning, B is for Boca Grande: Alphabet Adventure of the Charming Village of Boca Grande, Florida, on Gasparilla Island, for Kids Ages 4-8. TODAY ONLY, the Kindle eBook is only $0.99. Head over to Amazon and order your...
#1 International Bestseller Slaying the Standard
FOR IMMEDIATE RELEASE #1 International Bestselling Author Antonio Iozzo releases his book Slaying the Standard: The Field Manual for Business Leaders Who Refuse to Settle Johannesburg, South Africa – Monday, August 18th, 2025 – Author Antonio Iozzo joined the ranks...
Finding Strength in Bipolar with Bob Stavnitsky
Melanie Johnson, co-owner of Elite Online Publishing, Bob Stavnitsky, author and mental health advocate, to explore his personal journey living with bipolar disorder. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll...
How to Get Paid to Speak by Publishing Your Book with Nona Prather
Melanie Johnson, co-owner of Elite Online Publishing, interviews Nona Prather, the author of "24 Ways to Get Paid to Speak" and a seasoned expert in the speaking industry. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What...
[New Release] Slaying the Standard by Antonio Iozzo
We are excited to announce the new book by Antonio Iozzo, Slaying the Standard: A Blueprint for Business Leaders Who Refuse to Settle. TODAY ONLY, the Kindle eBook is only 99 cents. Head over to Amazon and order your eBook for yourself or a friend! Hurry before it...
Humanizing AI in Marketing with Chris Mercer
Melanie Johnson, co-owner of Elite Online Publishing, interviews Chris Mercer, chairman of Mercer Capital dive deep into how artificial intelligence is fundamentally changing the landscape of business processes, marketing measurement, and automation. Listen Below:...
You Already Have the Content You Need
One of the biggest myths in personal branding and content marketing is the idea that you need to constantly create new content to stay relevant. But here’s the truth: You already have what you need. You just need to organize, position, and amplify it. You’re Sitting...
#1 International Bestselling Author Christopher Clark
FOR IMMEDIATE RELEASE #1 International Bestselling Author Christopher Clark releases his book Rats in a Cage: The Black Box of Misery, Surviving Addiction and Trauma in a Brutal Social Experiment Houston, TX–Thursday, August 7th, 2025 – Author Christopher Clark...
[New Release] Rats in a Cage by Christopher Clark
We are excited to announce the new book by Christopher Clark, Rats in a Cage: The Black Box of Misery, Surviving Addiction and Trauma in a Brutal Social Experiment. TODAY ONLY, the Kindle eBook is only 99 cents. Head over to Amazon and order your eBook for yourself or...
How Nona Prather Helps Speakers Get Booked and Paid
Melanie Johnson, co-owner of Elite Online Publishing, interviews Nona Prather, professional speaker, author, and owner of Speaker Elevation. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll Learn In This Episode: Major...
Why Visibility Starts with Authority
In a world overflowing with content, the real question isn't "Are you showing up?"—it's "Are you being remembered?" Legacy isn’t built by showing up everywhere; it’s built by showing up with clarity, conviction, and consistency. And that starts with authority....
How One Book Changed Education with Matt Bowman
Melanie Johnson, co-owner of Elite Online Publishing, interviews Matt Bowman, the number one international bestselling author of "Open Education." Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll Learn In This Episode:...
#1 International Bestselling Author Brent John Larsen
FOR IMMEDIATE RELEASE #1 International Bestselling Author Brent John Larsen releases his book “You Make My Heart Giggle: Dadisms, The Wisdom and Wit of Dad” with success! SALT LAKE CITY, UT –Thursday, July 31, 2025 – Author Brent John Larsen joined the ranks of...
[New Release] Brent Larsen, You Make My Heart Giggle
We are excited to announce the new book by Brent Larsen, You Make My Heart Giggle: Dadisms, The Wisdom and Wit of Dad. TODAY ONLY, the Kindle eBook is only 99 cents. Head over to Amazon and order your eBook for yourself or a friend! Hurry before it returns to the...
The Future of Learning with Matt Bowman
Melanie Johnson, co-owner of Elite Online Publishing, interviews legendary Paul Colligan—a true pioneer in the world of content creation, podcasting, and YouTube. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll Learn...
Your Book Is a Doorway—Here’s What Comes Next
So you’ve published your book. Now what? If you think publishing ends at launch day, you're leaving money—and influence—on the table. The most successful authors know that the real growth happens after the book is printed. At Elite Online Publishing, we help you take...
#1 International Bestselling Authors Judith White-Larkins and Michael D. Moore
FOR IMMEDIATE RELEASE #1 International Bestselling Authors Judith White-Larkins and Michael D. Moore releases their book The Complete Guide to Social Security Disability: How to Qualify, Apply, and Maximize Your SSI, SSDI, and State Benefits. LOS ANGELES, CA...
[New Release] The Complete Guide to Social Security Disability
We are excited to announce the new book by Judith White-Larkins and Michael D. Moore, The Complete Guide to Social Security Disability: How to Qualify, Apply, and Maximize Your SSI, SSDI, and State Benefits. TODAY ONLY, the Kindle eBook is only 99 cents. Head over to...
Paul Colligan’s System to Automate & Scale Your Podcast
Melanie Johnson, co-owner of Elite Online Publishing, interviews legendary Paul Colligan—a true pioneer in the world of content creation, podcasting, and YouTube. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll Learn...
How AI Is Helping CEOs Build Authority Without Burnout
The smartest CEOs in 2025 aren’t just trying to be seen—they’re building platforms that work for them. Instead of adding more to their workload, they’re using AI to amplify their reach and elevate their brand. At Elite Online Publishing, we don’t use AI to replace...
From Podcast to Bestselling Book with Mark Willis
Jenn Foster, co-owner of Elite Online Publishing, interviews Mark Willis, a three-time international best-selling author and certified financial planner, all the way from Chicago. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts....
What’s Really Working in Digital Marketing Today with Shailesh Ghimire
Jenn Foster, co-owner of Elite Online Publishing, interviews Shailesh Ghimire of New Wine Digital. Shailesh is an experienced digital marketing expert who specializes in custom web design, pay-per-click advertising, SEO, and the ever-evolving influence of AI on the...
The Business Fortress Formula with Mark Willis
Jenn Foster, co-owner of Elite Online Publishing, interviews Certified Financial Planner and three-time bestselling author Mark Willis. They dive into the world of smart investing, future planning, and the unique financial hurdles Listen Below: Watch Below: Click here...
How Top Entrepreneurs Are Building Authority Platforms
In 2025, simply publishing a book isn’t enough. The smartest entrepreneurs and thought leaders know that a book is just the beginning of something bigger: an Authority Platform. A well-positioned book gives you credibility, but what you do next determines whether you...
Make Your Book a Business Card: Paul Colligan’s Approach to Publishing Success
Melanie Johnson, co-owner of Elite Online Publishing, interviews Paul Colligan as he shares his ncredible journey from ghostwriting massive technical manuals to independently publishing 14 books. Listen Below: Watch Below: Click here to access all of Elite Expert...
The Power of Branding on Wheels with Jared Rosenthal
Jenn Foster, co-owner of Elite Online Publishing, interviews seasoned entrepreneur Jared Rosenthal—a trailblazer in the healthcare industry and founder of Health Street, known for its iconic “Who’s Your Daddy?” DNA testing truck. Listen Below: Watch Below: Click here...
Celebrating 10 Years of Elite Online Publishing
This year, Elite Online Publishing proudly celebrates 10 incredible years of helping authors transform their dreams into reality. Since our founding, we've had one mission: to empower entrepreneurs, experts, and leaders to grow their brand, their business, and their...
Announcing #1 International Bestselling Author Christian Hansen
#1 International Bestselling Author Christian Hansen releases his book “The Influence Mindset for Sales Acceleration: The 7 EQ Brain Hacks That Get People to Choose You” with Success. FOR IMMEDIATE RELEASE SALT LAKE CITY, UT– Thursday, June 26, 2025 – Author...
[New Release] The Influence Mindset for Sales Acceleration by Christian Hansen
We are excited to announce the new book by Christian Hansen, The Influence Mindset for Sales Acceleration: The 7 EQ Brain Hacks That Get People to Choose You. TODAY ONLY, the Kindle eBook is only 99 cents. Head over to Amazon and order your eBook for yourself or a...
Build a Brand That Sells featuring Luis Baez
Jenn Foster, co-owner of Elite Online Publishing, interviews Luis Baez as he shares how authentic personal branding and human connection can drive sales success—even in the age of AI. Listen Below: Watch Below: Click here to access all of Elite Expert Insider...
Email Marketing for Authors
Publishing a book is more than just launching a product—it's about building relationships with your readers. One of the most powerful tools for doing this is email marketing. While social media can introduce you to new audiences, email builds and sustains deeper, more...
Why Every CEO Needs a Coach: Insights from Rich Tyson of CEO Builder
Melanie Johnson, co-owner of Elite Online Publishing, interviews Rich Tyson, founder of CEO Builders and author of the bestselling book Align and Execute. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll Learn In This...
How She Balances Multiple Businesses and Motherhood – Kash Rocheleau’s Real-Life Strategies
Jenn Foster, co-owner of Elite Online Publishing, interviews Kash Rocheleau. She pens up about her journey from college athlete to C-suite leader in the food industry. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll...
How Sarah Conklin Writes, Launches, and Markets Books for Lasting Success
Melanie Johnson, co-owner of Elite Online Publishing, interviews interviews best-selling author Sara Conklin as she shares her journey to living a more intentional, frugal life. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What...
Landing Page Converts Readers into Clients
Publishing your book is an incredible achievement. But if you want to maximize the opportunity it creates, you need more than just online listings on Amazon or social media mentions. One of the most powerful tools to amplify your book's impact is a dedicated landing...
Live Rich by Spending Less? Sarah Conklin Says YES—Here’s How
Melanie Johnson, co-owner of Elite Online Publishing, interviews interviews best-selling author Sara Conklin as she shares her journey to living a more intentional, frugal life. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What...
Book Marketing Matters—For Your Business
Publishing your book is an incredible milestone. But here’s the truth many new authors don’t realize: publishing is just the beginning. Without a professional marketing strategy, even the best books risk getting lost in the crowd. Why Book Marketing Matters—For Your...
The Secret Power of Storytelling in Business with Seth Donlin
Jenn Foster, co-owner of Elite Online Publishing, interviews Seth Donlin, a seasoned marketing and communications expert with over 20 years of experience in storytelling and brand building. Listen Below: Watch Below: Click here to access all of Elite Expert Insider...
How to Finish a Book in a Day
Writing a book can feel overwhelming. You know it’s the key to boosting your credibility, but finding time? That’s where most experts stall. At Elite Online Publishing, we created the VIP Book Creation Day for one purpose: to help high-level entrepreneurs, coaches,...
Creating a Legacy: 10 Years of Elite Expert Insider Podcast
Jenn Foster and Melanie Johnson, co-owners of Elite Online Publishing, celebrate a decade of expert insight with a special episode honoring the 10-year anniversary of the Elite Expert Insider Podcast. In this milestone episode, they revisit 10 standout conversations...
The Hidden Costs of Self-Publishing—And How to Avoid Them
Self-publishing may seem like a straightforward, cost-effective option for authors, but many professionals underestimate the hidden costs and challenges involved. While platforms like Amazon Kindle Direct Publishing (KDP) make publishing accessible, they do not...
Why Every Author Needs a Podcast Tour for Effective Marketing with Chloe Williamson
Join Jenn Foster, co-owner of Elite Online Publishing, as she interviews Chloe Williamson, a podcast marketing specialist from Interview Valet, to dive into the powerful intersection of podcast guesting and book promotion. Listen Below: Watch Below: Click here to...
Step Into Your Power: Journey to Coaching Success with Tonya Herb
Jenn Foster, co-owner of Elite Online Publishing, interviews Tonya Herb, a transformative coach who's passionate about empowering women to conquer obstacles like overthinking, perfectionism, and people-pleasing. Listen Below: Watch Below: Click here to access all of...
Why Most Professionals Never Publish a Book—And How to Change That Today
Many professionals have valuable knowledge and expertise that could help others, but despite having the desire to write a book, they never follow through. The reason? Overwhelm. The process of writing, editing, designing, publishing, and marketing a book can feel so...
Unlock Amazon Profits with Expert Insights from Justin Cao
Melanie Johnson, co-owner of Elite Online Publishing, interviews Justin Cao, an Amazon expert who has transitioned from a 9 to 5 job to achieving financial freedom through mastering the art of selling on the platform. Listen Below: Watch Below: Click here to access...
A Guide to Stress-Free Publishing
A Comprehensive Guide to Stress-Free Publishing For many professionals, the dream of writing and publishing a book remains just that—a dream. The daunting tasks of writing, editing, formatting, distribution, and marketing often result in a perpetual postponement. The...
What It Means to ‘Own Your Category’
What makes you the obvious choice in your market? It’s not your credentials or how long you’ve been in business—it’s your ability to own your category. When you own your category, you’re no longer competing. You’re leading. What Is Category Ownership? Category...
Christopher Clark on Writing Rats in a Cage
Jenn Foster, co-owner of Elite Online Publishing, interviews Christopher Clark on writing bestselling psychological thriller, "Rats in a Cage". Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll Learn In This Episode:...
Martha Carlin on the Gut-Brain Reset for Sleep, Cravings, and Cognitive Health
Melanie Johnson, co-owner of Elite Online Publishing, interviews Martha Carlin, founder of The BioCollective and a self-taught expert in gut health, who embarked on a mission to solve her husband’s Parkinson’s diagnosis. Listen Below: Watch Below: Click here to access...
#1 International Bestselling Author Julie Horning
FOR IMMEDIATE RELEASE #1 International Bestselling Author Julie Horning releases her book B is for Boca Grande: Alphabet Adventure of the Charming Village of Boca Grande, Florida, on Gasparilla Island, for Kids Ages 4-8 Boca Grande, Florida August 22, 2025 – Author...
[New Release] B is for Boca Grande by Julie Horning
We are excited to announce the new book by Julie Horning, B is for Boca Grande: Alphabet Adventure of the Charming Village of Boca Grande, Florida, on Gasparilla Island, for Kids Ages 4-8. TODAY ONLY, the Kindle eBook is only $0.99. Head over to Amazon and order your...
#1 International Bestseller Slaying the Standard
FOR IMMEDIATE RELEASE #1 International Bestselling Author Antonio Iozzo releases his book Slaying the Standard: The Field Manual for Business Leaders Who Refuse to Settle Johannesburg, South Africa – Monday, August 18th, 2025 – Author Antonio Iozzo joined the ranks...
Finding Strength in Bipolar with Bob Stavnitsky
Melanie Johnson, co-owner of Elite Online Publishing, Bob Stavnitsky, author and mental health advocate, to explore his personal journey living with bipolar disorder. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll...
How to Get Paid to Speak by Publishing Your Book with Nona Prather
Melanie Johnson, co-owner of Elite Online Publishing, interviews Nona Prather, the author of "24 Ways to Get Paid to Speak" and a seasoned expert in the speaking industry. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What...
[New Release] Slaying the Standard by Antonio Iozzo
We are excited to announce the new book by Antonio Iozzo, Slaying the Standard: A Blueprint for Business Leaders Who Refuse to Settle. TODAY ONLY, the Kindle eBook is only 99 cents. Head over to Amazon and order your eBook for yourself or a friend! Hurry before it...
Humanizing AI in Marketing with Chris Mercer
Melanie Johnson, co-owner of Elite Online Publishing, interviews Chris Mercer, chairman of Mercer Capital dive deep into how artificial intelligence is fundamentally changing the landscape of business processes, marketing measurement, and automation. Listen Below:...
You Already Have the Content You Need
One of the biggest myths in personal branding and content marketing is the idea that you need to constantly create new content to stay relevant. But here’s the truth: You already have what you need. You just need to organize, position, and amplify it. You’re Sitting...
#1 International Bestselling Author Christopher Clark
FOR IMMEDIATE RELEASE #1 International Bestselling Author Christopher Clark releases his book Rats in a Cage: The Black Box of Misery, Surviving Addiction and Trauma in a Brutal Social Experiment Houston, TX–Thursday, August 7th, 2025 – Author Christopher Clark...
[New Release] Rats in a Cage by Christopher Clark
We are excited to announce the new book by Christopher Clark, Rats in a Cage: The Black Box of Misery, Surviving Addiction and Trauma in a Brutal Social Experiment. TODAY ONLY, the Kindle eBook is only 99 cents. Head over to Amazon and order your eBook for yourself or...
How Nona Prather Helps Speakers Get Booked and Paid
Melanie Johnson, co-owner of Elite Online Publishing, interviews Nona Prather, professional speaker, author, and owner of Speaker Elevation. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll Learn In This Episode: Major...
Why Visibility Starts with Authority
In a world overflowing with content, the real question isn't "Are you showing up?"—it's "Are you being remembered?" Legacy isn’t built by showing up everywhere; it’s built by showing up with clarity, conviction, and consistency. And that starts with authority....
How One Book Changed Education with Matt Bowman
Melanie Johnson, co-owner of Elite Online Publishing, interviews Matt Bowman, the number one international bestselling author of "Open Education." Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll Learn In This Episode:...
#1 International Bestselling Author Brent John Larsen
FOR IMMEDIATE RELEASE #1 International Bestselling Author Brent John Larsen releases his book “You Make My Heart Giggle: Dadisms, The Wisdom and Wit of Dad” with success! SALT LAKE CITY, UT –Thursday, July 31, 2025 – Author Brent John Larsen joined the ranks of...
[New Release] Brent Larsen, You Make My Heart Giggle
We are excited to announce the new book by Brent Larsen, You Make My Heart Giggle: Dadisms, The Wisdom and Wit of Dad. TODAY ONLY, the Kindle eBook is only 99 cents. Head over to Amazon and order your eBook for yourself or a friend! Hurry before it returns to the...
The Future of Learning with Matt Bowman
Melanie Johnson, co-owner of Elite Online Publishing, interviews legendary Paul Colligan—a true pioneer in the world of content creation, podcasting, and YouTube. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll Learn...
Your Book Is a Doorway—Here’s What Comes Next
So you’ve published your book. Now what? If you think publishing ends at launch day, you're leaving money—and influence—on the table. The most successful authors know that the real growth happens after the book is printed. At Elite Online Publishing, we help you take...
#1 International Bestselling Authors Judith White-Larkins and Michael D. Moore
FOR IMMEDIATE RELEASE #1 International Bestselling Authors Judith White-Larkins and Michael D. Moore releases their book The Complete Guide to Social Security Disability: How to Qualify, Apply, and Maximize Your SSI, SSDI, and State Benefits. LOS ANGELES, CA...
[New Release] The Complete Guide to Social Security Disability
We are excited to announce the new book by Judith White-Larkins and Michael D. Moore, The Complete Guide to Social Security Disability: How to Qualify, Apply, and Maximize Your SSI, SSDI, and State Benefits. TODAY ONLY, the Kindle eBook is only 99 cents. Head over to...
Paul Colligan’s System to Automate & Scale Your Podcast
Melanie Johnson, co-owner of Elite Online Publishing, interviews legendary Paul Colligan—a true pioneer in the world of content creation, podcasting, and YouTube. Listen Below: Watch Below: Click here to access all of Elite Expert Insider podcasts. What You’ll Learn...
How AI Is Helping CEOs Build Authority Without Burnout
The smartest CEOs in 2025 aren’t just trying to be seen—they’re building platforms that work for them. Instead of adding more to their workload, they’re using AI to amplify their reach and elevate their brand. At Elite Online Publishing, we don’t use AI to replace...